Driven By: Affinity Creative Group and Kabookaboo Marketing
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We are oneteam™.
Strategically led. Creatively driven.
Built with purpose, to help your brands: Connect. Captivate. Convert.

what we do

Brand

  • Brand Strategy
  • Brand Storytelling
  • Brand Identity
  • Package Design
  • Content Development
  • AI-Powered Audience Intelligence

Digital

  • Digital Strategy & Marketing
  • Website Design & Development
  • AI Conversion Engineering
  • Ecommerce
  • Email / SMS Marketing
  • SEO & AI Discoverability

Performance

  • Social Media
  • Paid Media
  • AI Marketing Driven Systems
  • Influencer Marketing
  • AI Informed Optimization
  • Analytics & Insight
Gear Our Expertise

Featured
Projects

From bold rebrands to scroll-stopping content, these projects prove smart strategy and bold creativity deliver real results and real impact.

Frederick Wildman & Sons
Frederick Wildman Website
Mezzetta
Mezzetta Content Development SEO Website
1000 Stories
1000 Stories Brand Identity Package Design
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industry intel

News That
Matters

How to Prepare for OND
Insights SEP 26 How to Prepare for OND

A holiday marketing playbook for wine & spirits brands

How Paid Search Drives Winery Visits
Insights AUG 26 How Paid Search Drives Winery Visits

Turning online searches into tasting room bookings
How Geofencing Helps Wine & Spirits Brands Drive Retail Traffic and Increase Sales
Insights JUL 26 How Geofencing Helps Wine & Spirits Brands Drive Retail Traffic and Increase Sales

Learn how location-based targeting reaches shoppers to influence purchasing decisions
Do Times Square Billboards Actually Work?
Insights JUL 26 Do Times Square Billboards Actually Work?

What brands should know before investing in one of advertising's biggest stages
Wine brand social media content created for U.S. consumers featuring lifestyle-driven marketing and audience engagement
Insights JUN 26 Global Brand, Local Audience

Learn how international wine brands can build awareness in the U.S. market
Digital content operations dashboard showing AI-powered workflow automation and performance optimization
Insights JUN 26 The L’Oréal Playbook Is Already Happening. Most CPG Brands Just Don’t Have Access to It.

Explore how AI-enabled workflows and optimization are helping CPG brands
Ecommerce product detail page optimized for search visibility, customer engagement, and conversion performance
Insights News JUN 26 The Digital Shelf Isn’t a Channel. It’s the Battleground.

Explore how digital shelf strategy and AI-powered workflows help brands drive conversion and outperform competitors
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